Jeremy Clarkson

A Financial Hit, But Not A Kick In The Nuts”: Jeremy Clarkson’s Famous £85k Lamborghini Tractor Sells At A Loss

It was, for a brief but glorious stretch of Clarkson’s Farm history, arguably the most famous tractor in Britain: a £85,000 Lamborghini, boasting an almost absurd 48 gears and 188 buttons, purchased by Jeremy Clarkson during season four to much fanfare and just as much scepticism from farm manager Kaleb Cooper. This week, that same tractor went under the hammer, and the result was a genuinely fitting encapsulation of exactly what makes farming such a brutal business.

The tractor, a 2016 Deutz-Fahr consigned directly from Diddly Squat Farm, went up for auction through Cheffins, having first been valued back in March 2025 after producers approached the auction house directly. True to Clarkson form, the machine hadn’t been left entirely stock: a custom lift setup unlike anything the auctioneers had seen before, plus a set of Lamborghini badges, both additions that Cheffins said generated plenty of interest and conversation on the day.

That interest translated into genuine bidding activity. The auction attracted 62 separate bids before the hammer finally fell, with Clarkson and Kaleb Cooper both present and visibly pleased once the sale concluded. But pleased didn’t mean profitable. The tractor ultimately sold for £70,500, a solid figure by most standards, but one that left Jeremy roughly £14,500 short of what he’d originally paid for it less than a year earlier.

Asked about the sale on social media, Clarkson didn’t dress it up. When one fan asked directly what had prompted him to part with “the beast,” he replied plainly that he was starting to understand that farming requires a certain amount of sensibleness, adding candidly that he’d taken a big financial hit on the tractor as well.

It’s a rare, genuinely grounded moment from a man whose public image often leans toward extravagance for its own sake. And it fits a much broader pattern Clarkson has been consistently honest about throughout the show’s run: farming, for all its charm on screen, is often a financially brutal business. He’s previously revealed that Diddly Squat made just £144 in profit during its very first year under his ownership, and he’s joked more than once, with a level of bluntness that always lands somewhere between funny and genuinely alarming, that he could probably earn more money selling his own toenail clippings than farming his 1,000 acres.

Oliver Godfrey, head of machinery sales at Cheffins, framed the sale as part of something bigger than just one transaction. He credited Clarkson’s Farm with doing a huge amount to raise public awareness of the genuine economic pressures facing British farmers, calling it a real boost for the industry’s profile among people who might otherwise never think twice about where their food comes from.

For Clarkson himself, the tractor’s exit feels like one more small, honest chapter in a much longer story: big ambitions, expensive mistakes, occasional wins, and a running commentary delivered with just enough self-deprecating humour to make the losses land as entertainment rather than despair. As he summed it up himself, standing at the auction house watching his once-prized machine roll away for less than he paid, it was a financial hit, sure. But, in classic Clarkson fashion, not quite a kick in the nuts.

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